Tagged: social media citizen

Being Loic

Here is a fascinating video that demonstrates the two big problems with social media – time and complexity. Loic is demonstrating what it takes to be a social media citizen – and if being a social media citizen means being Loic – we can forget engagement with social media ever being a mass activity. This is because being Loic requires a lot of time and a lot of geekiness – and there is no way we can expect Average Citizen to do the things Loic does in the way he currently does them. Take a look.

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