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Look at the graphics in this post. It marks a trend that will accelerate – the shift out of web sites (places) into social media spaces – social media being all about the shift from place to space. This will spell the end (ultimately) for SEO but social search is not really the best name for what will replace it – since the act of search won't be the central activity. The key act within social media will that of asking the question, rather than searching for an answer (small but important difference)
